We present the design of two gift tubes for the trading house «Ryatico,» whose activities are related to the import of Japanese goods, including alcoholic beverages. The gift tube is part of corporate communication and was used at events for presenting business gifts and alcohol products. Therefore, we chose a direction connected to cultural codes that can be applied to any category of products.
The core graphic idea of the gift packaging, the tube, is based on the style of Japanese paper cutting art—kirigami. This graphic approach allowed us to create clearly recognizable silhouettes of plants and birds with minimal detail, and to design the packaging in the company’s corporate color scheme.
Метки: 2022, artworks, corporate communications, FMCG, gift packaging, graphic design
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